look for information and reviews on their mobile phones in-store, skipping store associates.
consider their mobile phone to be “very important” to their in-store shopping experience.
consult the web upon arrival at a store to check whether they’re eligible for exclusive offers.
Use promotions and gamification to increase sales and average basket size. Turn one-time customers into regulars by promoting events and offering loyalty programs.
Learn who is visiting your locations and why. See what content customers engage with and use insights to drive highly converting marketing campaigns.