Leverage holiday seasons

Quick Win
Requires budget
PAJO Moment(s)

Core idea

Holiday seasons present another opportunity for marketing your store. Consider to host season-related events or services to engage your customers.


  • Offer a free gift wrapping service during Christmas season or host a baking class.

Pro tip

  • Integrate your products and/or free samples into the experience. If you offer to wrap gifts, add a card with your logo on which your customers can write a short note for example.
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