Surprise customers with a little gift

Quick Win
Requires budget
PAJO Moment(s)

Core idea

What often sticks with us is a surprise. How about putting your customer a little free extra into their bag upon checkout?


  • An everyday item, e.g. a face mask.
  • A sample of a product you're selling or your own stickers (brand merchandise).
  • A snack, e.g. sweets (nothing fancy and be aware of allergies (avoid nuts etc.)).

Pro tips

  • Talk about it. Make the most of the interaction by telling your customers about the gift so they will remember the occasion.
  • It doesn't have to be an item from your own stock. Consider to ask your suppliers for a sample!
Back to overview
Back to overview

Experience PAJO

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