Keep the traffic flow comfortable

Complex Project
Requires budget
PAJO Moment(s)

Core idea

Every store has a unique customer walking path. Once identified, make sure you allow for your floor plan to easily flow with it.


  • Aisles should be clear and flowing so that customers will not have to wonder how to get from one place to the next.
  • IKEA manages traffic par excellence from beginning to end or did you think it was by coincidence that their restaurants are to be found at the end of your journey?
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